Senior Marketing Officer – Auto Class

Job Responsibilities

[ Collaborate with sales teams to create and execute campaigns that drive traffic and generate leads.
[ Conduct market research to identify trends, customer needs, and the competitive landscape.
[ Develop and implement strategic marketing plans to achieve company goals.
[ Develop and maintain relationships with media outlets and industry influencers.
[ Ensure compliance with all relevant regulations and guidelines in marketing activities.
[ Ensure that all marketing content is consistent with the brand and resonates with the target audience.
[ Identify opportunities for improving marketing efficiency and effectiveness.
[ Implement innovative marketing strategies to increase brand awareness and customer engagement.
[ Manage the creation of engaging content for various marketing channels, including the website, social media, newsletters, and press releases.
[ Monitor and track marketing budgets, expenses, and ROI, ensuring adherence to allocated resources.
[ Monitor the marketing budget to ensure all activities are cost-effective.
[ Oversee all marketing activities, including digital marketing, social media, email campaigns, print advertising, and events.
[ Perform other department duties related to his/her position as directed by the Head of the Department.
[ Prepare regular marketing reports, dashboards, and presentations to communicate performance metrics, trends, and recommendations
[ Represent the company at industry events and conferences to build networks and promote the brand.
[ Stay updated on industry trends, emerging technologies, and marketing best practices to drive innovation and competitive advantage.
[ Stay updated with the latest marketing trends and technologies.
[ Train and mentor junior marketing staff to enhance their skills and performance.
[ Utilize data and analytics to measure the success of marketing campaigns.
[ Analyse marketing campaign performance and adjust strategies as necessary.

Qualifications

[ Ability to work in a fast-paced and dynamic environment.
[ Familiarity with automotive products, terminology, and industry regulations.
[ Knowledge of social media platforms and emerging digital marketing trends.
[ Strong attention to detail and ability to meet deadlines.
[ Valid driver’s license and willingness to travel as needed.

Skills

[ Ability to work effectively in a team and cross-functional environment.
[ Creative thinking and ability to generate innovative marketing ideas.
[ Excellent communication and interpersonal skills.
[ Proficiency in creating compelling marketing content.
[ Proficiency in MS Office suite (Word, Excel, PowerPoint).
[ Project management and organizational skills.
[ Providing feedback, Coaching and Mentoring
[ Strong analytical and problem-solving abilities.
[ Understanding of market trends and consumer behaviour.

Experience

[ Automotive, Consumer Goods
[ Marketing strategy, campaign management, market research, branding.
[ Minimum 5 years relevant experience
[ Qatar, GCC

Education

[ Relevant College or University qualification to min Bachelor’s level in Marketing, Business Administration, or a related field

Job Details

Preferred Candidate

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