General Manager – Heavy Equipment Division

We are seeking a dynamic and commercially driven General Manager – Heavy Equipment Division to lead our business toward sustained growth, operational excellence, and market leadership. This executive role requires a visionary leader with extensive expertise in strategic planning, operational management, sales leadership, and financial performance within the heavy equipment industry.

The successful candidate will provide strong leadership, foster innovation, and ensure high-quality customer-focused operations while maximizing profitability and long-term business value.

Key Responsibilities

• Provide strategic direction and leadership for the Heavy Equipment Division, ensuring alignment with corporate goals and market opportunities.
• Oversee operations management across multiple business units, optimizing workflows, productivity, and service standards.
• Drive sales direction and strategic initiatives to achieve revenue growth, expand market share, and strengthen competitive positioning.
• Lead new business development efforts, identifying untapped markets, partnerships, and expansion opportunities.
• Manage divisional Profit & Loss (P&L), ensuring healthy financial performance, improved profit margins, and sustainable ROI optimization.
• Strengthen asset & liability management practices to improve financial stability and support long-term growth.
• Develop and execute market strategy plans, including product positioning, pricing, and customer engagement strategies.
• Build and maintain strategic alliances and high-level client relationships to support business objectives.
• Lead organizational restructuring initiatives where needed to improve efficiency, scalability, and business resilience.
• Promote team building, staff coaching, and mentoring programs to enhance workforce capability and leadership succession.
• Ensure a service-oriented culture that prioritizes customer satisfaction and operational excellence.
• Oversee product analysis & development initiatives to align offerings with market demand and technological trends.
• Conduct high-level negotiations with clients, suppliers, and partners to secure favorable business outcomes.
• Manage multiple strategic projects simultaneously while maintaining quality and achieving objectives. 

Job Details

Preferred Candidate

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